A multifaceted WordPress engineer blending technical precision, performance architecture, and scalable product thinking.

PROFESSIONAL EXPERIENCE

Software Developer — Social Ad Signals

Remote | 2023 – Present

• Led development of custom WordPress platforms and internal web tools across multiple client projects.
• Built custom plugins supporting payments, subscriptions, scheduling, and automation workflows.
• Improved website performance through caching strategies, asset optimization, and server configuration.
• Managed full lifecycle development including requirements, implementation, testing, and deployment.
• Maintained Linux-based server environments, monitoring uptime and resolving infrastructure issues.
• Delivered scalable landing page systems focused on conversion and analytics tracking.
• Collaborated with distributed teams using asynchronous workflows.

WordPress Developer — Slingshots

2021 – 2023

• Developed custom WordPress themes and plugins tailored to client requirements.
• Implemented performance, security, and SEO improvements across production sites.
• Built responsive marketing and lead-generation pages using Elementor and custom code.
• Maintained client websites including updates, backups, and optimization.
• Worked with designers and stakeholders to deliver production-ready builds.

Junior Web Developer — Travelrez

2019 – 2021

• Contributed to development of a hotel reservation platform including booking workflows and UI features.
• Worked across frontend and backend using PHP, CodeIgniter, MongoDB, and MySQL.
• Improved booking experience through interface enhancements and performance tuning.
• Collaborated with product and QA teams to release new features on schedule.

KEY PROJECTS

• Custom WooCommerce subscription platform with payment automation and recurring billing logic.
• WordPress plugin for booking and scheduling workflows used across multiple client sites.
• Multi-site performance optimization reducing load times and improving Core Web Vitals.
• Lead-generation landing page framework with analytics and conversion tracking.
• API integrations connecting third-party services, CRMs, and payment providers.

TECHNOLOGIES

PHP • JavaScript • WordPress • WooCommerce • MySQL • MongoDB • Laravel • REST APIs • Linux • Git • Elementor • SCSS • CSS

REMOTE WORK EXPERIENCE

• Experience working with distributed teams across time zones.
• Comfortable with async communication and independent task ownership.
• Used project management tools such as Asana, ClickUp, Trello, and Slack.
• Delivered features without direct supervision while maintaining timelines.
• Documented technical decisions and handoffs.

EDUCATION

Bachelor of Science in Information Technology

2015 – 2019

• Cagayan de Oro College, Philippines.
• Built foundation in software engineering, web systems, and database design.

CONTINUOUS LEARNING

• Advanced WordPress internals and plugin architecture.
• Performance engineering, caching strategy, and deployment workflows.
• API-first integrations and scalable product delivery practices.

PROFESSIONAL INTERESTS

• Scalable product systems and reusable architecture patterns.
• Performance culture with measurable speed and reliability goals.
• Developer tooling, CI/CD workflow improvements, and technical documentation.
• Automation-driven operations for predictable production delivery.

COLLABORATION STYLE

• Async-first communication and ownership of independent delivery.
• Cross-functional teamwork with designers, QA, and stakeholders.
• Clear handoffs, documentation, and long-term maintainability mindset.